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"The Design Office worked as part of our team throughout our brand consolidation project which culminated in a new website. We were impressed with their versatility, their understanding of our business and the level of commitment that was shown throughout the project."

Glen Hall - Sales Director, Herbert Retail

Case Study - Herbert Retail

A leading supplier to the retail sector.

Herbert Retail - Brochure Design

Project: Brochure Design
Client: Herbert Retail

 

 


The challenge

Herbert Retail was looking to rebrand and implement a consolidated approach to the creation and development of marketing collateral throughout the company.

The Design Office was commissioned to work as part of the Herbert Retail team project managing the brand consolidation and providing a flexible range of brand consultancy, design for print, commercial photography and website development services.

Having set up the new brand and consolidated the approach to marketing collateral The Design Office continue to provide ongoing consultative, design and development services.   Our role is to support in-house teams and manage the brand through the delivery of online and offline marketing, internal documents and stationery, vehicle livery, signage and exhibition design.

 

Herbert Retail - Stationery Design

Project: Stationery Design
Client: Herbert Retail

 

 

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Herbert Retail - website design and development

Project: Website design and development
Client: Herbert Retail

 

The client
A part of the Herbert Group, Herbert Retail work with leading suppliers to provide retailers with the latest technology and innovation in the fields of weighing, labelling and in-store operations.

The Herbert Group has been supplying leading edge weighing solutions in the UK since 1760, when they sold pocket sized beam scales for gold sovereigns at Smithfield Market. The company now employs more than 225 people and their solutions can be seen in many leading organisations throughout the world.

The retail market is all about competition - this runs throughout the supply chain. Herbert Retails’ clients are focused on how to enhance customer experience and service delivery and improve efficiency to gain competitive advantage.

 

Herbert Retail - Commercial Photography

Project: Commercial Photography - Image Library Development
Client: Herbert Retail


The results

Herbert Retail has a cohesive approach to marketing – a strong brand identity, a clear message and professional, innovative marketing communications that are appropriate to their target market.

From online resource portals to editable office templates and an extensive image library, Herbert Retail now has the tools and guidelines to ensure consistent marketing output in all areas of their business.


Herbert Retail - Internal Communications

Project: Internal Communcations - Handbook Design
Client: Herbert Retail

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